Public experience
Homepage, sections, article pages, search, media, and reader journeys.
CLIENT STORY / 08
A publishing platform designed for the rhythm of news.
Atyaf developed an integrated digital news platform for Marsal Qatar, supporting the media workflow from content management and editorial work to news, photography, video, reports, and bulletins for the public. Oxygen CMS powers the content operation behind it.
- Sector
- Media & Digital Publishing
- Scope
- News Platform · CMS · Editorial Architecture · Digital Publishing
- Platform
- Oxygen CMS
- Country
- Qatar
When content becomes a daily operating process.
A news organisation does not manage static pages. Every item connects a title, category, editor, media, publication timing, homepage placement, archive, and search. Marsal Qatar needed one publishing environment that could absorb a steady flow of different media formats without making technology an editorial bottleneck.
A media platform on top of Oxygen.
Atyaf used Oxygen CMS as the central layer for content and editorial operations, while the public website operates as an independent experience layer. This separates content operations from public experience so each can evolve around its own needs.
From the newsroom to the reader's screen.
Oxygen CMS
Structured editorial content, categories, media, metadata, and publishing settings.
Content services
Content retrieval, search, business logic, APIs, and the connection to Marsal Qatar.
01 / PUBLIC EXPERIENCEOriginal project visual pending
A verified Marsal Qatar or Oxygen screenshot will be added when the approved source asset is available.
02 / OXYGEN CMSOriginal project visual pending
A verified Marsal Qatar or Oxygen screenshot will be added when the approved source asset is available.
03 / ARCHITECTUREEditorial Team → Oxygen → Content Services → Marsal Qatar → Readers
What Atyaf delivered.
An integrated digital news platform built on Oxygen for news, reports, images, video, bulletins, and specialised media in one publishing experience.
Digital product engineering
Platform analysis, technical architecture, public website, backend services, and news-browsing experience.
Content management
Oxygen CMS, content types, categories, editorial modelling, media, and publishing structure.
Media experience
News, reports, image galleries, video, infographics, interviews, special files, and bulletins.
Information architecture
Sections, content relationships, archive, search, and editorial homepage flows.
One media foundation, from newsroom to reader.
Central content management.
Support for multiple editorial formats.
Logical separation between content operations and the public experience.
Searchable, accessible archive.
A platform built to grow with the organisation and its content.
The same engine. Different experiences.
Marsal Qatar is a production application of Oxygen for media and digital publishing. Oxygen keeps content management independent from the experience delivered to readers.
Fast media needs calm infrastructure behind it.
Readers see a story. Behind it are categories, media, metadata, editorial processes, archive, search, and relationships. Atyaf built this publishing infrastructure with Oxygen and connected it to a digital experience designed for media consumption.